Matthew Panzarino: “But the important thing is that there is a serious discussion now being had about this topic, which I feel is an extremely important one, both for Apple as the App Store continues to grow, and to the developers in its ecosystem. I don’t think anyone has the right answers yet, but I think that there are some very smart folks at Apple working hard on the problem, including the ex-Chompites. So I’m cautiously optimistic that we might see some results later this year.”

The entire app store review process has been a huge source of frustration for many iOS developers. I wrote about this problem in early 2011. RxCalc isn’t a huge seller, and we almost never get direct feedback from users. When we get a one star review on the App Store it’s often impossible to figure out what the user is really after. That’s where an Apple supplied method of contacting the user would be fantastic. We’d be more than willing to fill out a form at apple.com, have that reviewed by Apple employees, and have them forward that information to the end user. We’re not in the business of attacking our users, but we’d sure love to know how to improve our products. When we get a one star rating, we want to fix it.

It’s safe to say, we’re glad it’s getting some attention.