Monthly Archives: October 2023

Stream featured in the App Store

A few weeks back Parker Ortolani mentioned Stream on Threads and Stream set a personal best for downloads at 255 over a couple days. Most of which came on day one.

After that we received a message from Apple saying they may feature Stream in the App Store. What! That was extremely exciting. So much so it was difficult to believe so we asked around and checked App Store Connect directly to verify it was the real deal. Certainly didn’t want to get fished, right?

At that point we reached out to The Iconfactory. Apple needed art work in a specific format that followed specific rules and The Iconfactory has been featured before and is full of excellent designers and illustrators. Artists all.

The process couldn’t have been easier. Reach out, get an estimate with two different options, make a decision about which works best for us, and sign the deal.

What Next?

The Iconfactory asked for any artwork I had for Stream. The honest answer is we didn’t have much, just the original icons and a hero image. With our fingers and toes crossed we sent the images over with our apologies, “Sorry, that’s all we have.” Their response was simple. Thanks, this is perfect!

After a couple days we were sent a proof of the artists design. It was absolutely stunning! Perfect! They asked for any changes we’d like to see. The answer back was easy — no changes needed!

We downloaded the final output a day or two later. It’s even better in its full Photoshop glory. To say we were exited is an understatement.

Upload to Apple

Right after downloading our gorgeous new artwork we uploaded the requested PSD to the link provided by Apple.

Now we wait thinking this may or may not happen. There was never a promise for a feature and we knew that going into it. That’s ok. We had to roll the dice on the off chance it would happen.

Fingers crossed we hit the submit button.

It’s featured!

Friday morning we checked the App Store as we’d done every day this week and would continue doing until we saw it or felt it wouldn’t happen.

Well, it did happen and we couldn’t be more thrilled!

Thank you Apple for featuring our little feed reader, it means loads! ❤️

Picture of the App Store featuring Stream

More about The Iconfactory

Why did we hire The Iconfactory? That is simple. We’re huge fans of their app and design work. They’ve delivered some of the most iconic designs in the industry all top notch. They’re a small shop with amazing talent top to bottom. Choosing them was easy.

We’d like to say thanks to three folks in particular; Ged Maheux, Anthony Piraino, and Cheryl Cicha. You made the process painless and enjoyable. It’s wonderful to work with folks who deliver amazing work ahead of schedule.

We are so grateful. ❤️