The App Store Disconnect

My frustration with the disconnect between us and our customers on the App Store continues to grow. For RxCalc we typically see ratings that have to do more with lack of features, or new features, than the features we actually have. Don’t get me wrong, that’s great! The problem is we have NO way of communicating with these users to find out what they really want. We can make an educated guess and hope we’re correct, but that’s the best we can do.

Take a look at one of our latest ratings. It’s not horrible, three stars, but this person would like something added to the app. Based on this comment we have little to no idea what they’re really after.

“I found that when using 2 levels to calculate phamacokinetics that the VD is way off from any equations I have seen. Also it does not extrapolate a Cmin and Cmax. This program is useful for calculating first doses. I hope this can be fixed in the next update since this is the only kinetic program I could find for the apple”

In this case the user is probably used to using a different equation, or method, to determine dosing. As we’ve explained here before we use Creighton vancomycin calculations, but there are many others. Different method, different results.

If Apple would allow us to make contact with our reviewers we could actually bring some of these requests to life! As it sits today, we can only hope they’ll make contact via our support page, or we can make our best guess at their request.

That’s not so good.

About Rob Fahrni

Rob is a husband, father, grandfather, and software developer. He started his career writing DOS based accounting software in BASIC, worked on Visio for 10-years, written a lot of C++/Win32 code, and now spends his time developing iOS Applications.

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